Strategic & Business Planning - Outdoors Great Southern

Strategic & Business Planning


We help our clients to set their strategic goals, improve operational efficiency and drive performance while improving client, customer and member satisfaction and loyalty. We can help you create a comprehensive plan, KPIs and goals to lead your organisation to the next level of performance.

We can assist you with:

  1. Strategic Planning – a strategic plan is primarily used for implementing and managing the overall strategic direction of an existing organisation. We can assist you to:
    • Review your current strategies, and undertake SWOT and PESTEL analysis
    • Define your broad direction for the next 3-5 years. This usually includes facilitation of senior management and/or Board workshops
    • Develop an operational plan, marketing plan, financial models and budgets
    • Develop a performance management framework including KPIs and dashboard reporting
  2. Feasibility Studies – a feasibility study is a systematic study to understand whether or not a new venture is feasible. The ultimate outcome of any feasibility report is a decision – yes, go ahead; or no, go no further.
  3. Business Plan Development – a business plan follows a feasibility study. It is used to start a new business or project, obtain funding, or direct operations. We can assist you to:
    • Identify the objectives, structure, strategies, product and service offerings, target market and financial forecasts
    • Develop the financial objectives, capital structure, financial performance, position and cash flow forecasts as well as break-even analysis
    • Create new roles or re-design existing roles
    • Evaluate and review organisational structure
    • Design training programs for staff and volunteers

Work Completed

Strategic Planning:

  • Amazing South Coast Tourism Incorporated (ASCTI) – Annual Board Strategic Planning Day 2019. We worked with the Board of Directors of ASCTI to review the outcomes of their previous strategic plan, re-visit and affirm their vision and mission, and set out their strategic goals for the next 3 years (2019-2021).

Business Plan Development:

  • Albany Mountain Bike Club (AMTB) – Event Business Plan – We worked with the club executive to review the objectives of the 2019 Southern MTB event, outline an event vision, and prepare an action plan.
  • ASCTI – Membership Recruitment Strategy (2018). The key objective of this project was to provide the Amazing South Coast Tourism Incorporated (ASCTI) with a documented planning framework to develop a Membership Recruitment Plan and Stakeholder Engagement Plan and Communication Strategy.